Ghost Your Boss
Activision Blizzard

Diploma, PR, Guldägget
Diploma, Innovation, Guldägget

When Call of Duty: Modern Warfare III launched, Activision Blizzard teamed up with us to help fans skip work on release day by introducing a Sick Day Grant that covered the first unpaid sick leave day. To apply, fans completed three custom Call of Duty missions on our campaign site. The result? 1,500+ applications, 17M+ reach, and global buzz from Sweden to Reddit.